Portfolio

Go BLU

Label redesign

Go BLU is the Mexican brand for the international BLU energy drink brand, for the introduction to Mexican market they wanted a fresh look with the same visual base that uses around the world.

We took the round square element on all flavor labels twisted and combined with brand colors and some harmonic and analogous, this give us a new family, all related between the originals and the new ones.

blu_latas-todas

blu_latas-bluday

blu_latas-limalimon

blu_latas-mojito

blu_latas-sugarfree

blu_latas-arandano

blu_latas-sandia

blu_latas-bubbly